Boraie Development Gives To Rutgers University’s Medical Programs

Boraie Development has been reported by Newswise for the donation they have made to Rutgers University. New Brunswick is becoming the medical capitol of the east, and the Boraie family has been dedicated to making New Brunswick a better place to live and work. This article explains how the gift to Rutgers makes the whole of the city and New Jersey better.

#1: How Much Was The Gift?

The gift of $1.5 million to Rutgers is for the Omar Boraie chair of genomics in their medical department. According to the NY Times, they are opening research centers every day, and they are looking for the best people to come to the city to work. Genomics is a field that needs as many people working as possible, and the donation to the university helps them find people who are among the greatest in the study of genomics.

#2: The Boraie Commitment To New Brunswick

The Boraie family houses their company in New Brunswick, and they work around the state from their adopted home. They began with developments in the city to help it grow, and they have done quite a lot of work around the city and the university over the years. They are looking for a way to ensure the city will continue growing, and they have done so by building everything from a residential community to a large industrial area and all those in between.

#3: What Does Omar Do To Develop The State?

Omar Boraie does not develop in areas where the buildings are useful. According to this article, he wishes to start new developments in areas that are burnt out or completely lost. He will ask the city to help him acquire the land, and he does something different with the area. The areas that he builds will bring people back, and anyone who is living there will find it much easier to find a better place to live or work. The jobs and commerce brought back to the area will improve the quality of life for everyone, and Omar does the projects multiple times a year to help build a better New Jersey.

Omar Boraie believes in education, and he wishes to bring as much education to the state of New Jersey as possible. His gift to Rutgers at endow the Omar Boraie chairman of genomic establishes a pool of money that may be used to improve educational and medical services in the New Brunswick area.

Of Oncotarget and its Editors

Impact Journals said that Oncotarget is a medical journal prepared weekly and covering a broad range of research in oncology. This journal, an Impact publication, was launched in 2010. The chief editors of the journal are Mikhail Blagosklonny and Andrei V. Gudkov.

Mikhail Blagosklonny

Mikhail, a scientist, studies aging alongside cancer. He works at the Roswell Park Cancer Institute in New York as a professor of oncology. He studied at St. Petersburg where he earned both his Master’s degree and his PhD. He studied internal medicine at a master’s level and also experimental medicine at PhD level.

In 2002, he became associate professor at New York Medical College. This position he occupied before proceeding to become a senior scientist in Albany’s Ordway Research Institute. In 2009, Mikhail joint Roswell Park Cancer Institute as a professor of oncology.

Mikhail’s research areas include cancer, anti-ageing medication and ageing mechanisms: biogerontology. He is a chief editor along with Andrei V. Gudkov.

Andrei V. Gudkov

He is a cancer researcher. He was appointed to the position of Senior VP for basic research. In the department of cell stress biology, he is the senior most person. He is also a senior individual in the National Cancer Institute (NCI). He also holds seniority in the Cancer Centre Support Grant at the Roswell Park Cancer Institute (RPCI). He builds on the basic research strengths in DNA damage as well as repair. Also in his field is photodynamic therapy, immune modulation and hypoxic stress.

Since he also holds the position of senior vice president, he is charged with the responsibility of developing strategic plans for scientific programs and enhancing collaboration with national centers of academic excellence. In the past, Dr. Gudkov served in the molecular genetics department at Case Research University where he taught biochemistry.

His experimental oncology doctoral degree was earned from USSR’s Cancer Research Centre. He has also studied molecular biology in USSR’s Moscow University. He holds about 27 patents and is an author of 135 scientific articles.


According to Research Gate, Oncotarget is a weekly multi-displinary journal that can be accessed free. The mission of the journal is to ensure that scientific results are readily available to the public. The journal also aspires to have all discoveries shared in a flash.

Indeed, the journal is all about eliminating borders between specialties. Additionally, the journal also aspires to bring together specialties in biomedical science. The journal has since 2010 published 370 papers on the field of oxygen.

How Did Bruce Levenson Grow The Atlanta Hawks?

The Atlanta Hawks have been an NBA franchise for some time, and they have had their share of ups and down. They were under an ownership group known as Atlanta Spirit LLC, and the group fell apart after a disagreement. Bruce Levenson was a part-owner of the team who came out of the settlement with the team under his control, and this article that can be sourced from Wikipedia explains how he helped the Hawks become one of the best teams in the league.

#1: Bruce Was A Hands-On Owner

Bruce ensured his basketball staff was allowed to manage the team properly, and he focused on the business side of the team while hiring a proper president to run the daily operations. Every Hawks season was met with more good players, more fans in the seats and more money coming in through TV revenue.

#2: He Was NBA Royalty

He became part of the most-elite of NBA owners by serving on the board of governors, and he ensured the Hawks were represented in the best manner possible. He wanted to protect small markets, and he wished to help teams such as his remain competitive. He used several techniques, and the most important was leadership.

#3: Hiring The Right People

Bruce hired the right people to manage his team, and he allowed them quite a lot of leeway to do their work. He understood how simple it would be to let the basketball people run the team when they came from a fine franchise, and he hired from the Spurs knowing their franchise is put together in the proper manner. The team succeeded because he allowed it to take shape naturally.

Bruce Levenson offered quite a lot of guidance to the Hawks that ensured his team would become a playoff contender, raise its value and perform beautifully. Check out his personal website:


Fabletics – Taking on Amazon

Currently, Amazon controls 20% of e-commerce market for fashion. Thus, the feat by Fabletics of growing to $250 million in three years is no mean feat. Fabletics by Kate Hudson is a part of the ‘active wear’ movement that has caught on in recent years. The brand utilizes a subscription model of business to sell clothes to its customers. The combination of quality fashion pieces and subscription has been a powerful winning formula.

In the past, high-quality fashion pieces have usually been defined by high prices. However, this model does not appear to work in the current economic environment. A number of other things have to come into play if high-end brands want to succeed. For instance, gamification, exclusive design, brand recognition, the last –mile service and customer experience play a crucial role in guaranteeing sales.

Thus far, Fabletics’ strategy appears to be doing quite well. The company is also evolving its strategy with physical stores. It currently operates sixteen stores in Illinois, Hawaii, California, and Florida. The general manager claims its secret to success has been offering personalized services and lower costs compared to the competition.

How Fabletics are Revolutionizing Physical Stores

The company uses a technique called reverse showrooms. It does not matter to them whether a client makes a purchase or not. For instance, if a customer tries on an item in the physical store, it is added to their online cart. The result is that there is no difference between the physical store and the online store. The company focuses on relationship building with its online stores. The result is that 25% of all people who walk into their store end up becoming members.

Additionally, the company usually stocks up their local stores using data they gather online. The result is that members in a location will find items in the physical store to which they already have a huge affinity. The company uses various data sources including social media sentiments to determine which products their customers want. The strategy has proven quite successful thus far.

Another way through which Fabletics is growing its brand is by focusing on people and culture. It employs a team of experienced experts who are able to appeal to the new generation of shoppers who demand quality and great prices. The company is one of the greatest success stories because of the wise use of data science.

About Fabletics

It is a company created in 2013 with the aim of closing the price gap in the sports activewear industry. The founders wanted to create a brand that would allow them to reach out to the growing number of activewear enthusiasts that wanted to save money too. The company uses a very simple strategy. New customers can choose to shop or sign up for membership. There are so many perks to signing up that most people usually end up doing it. Each month, members are presented with new releases from Fabletics that are personalized to their unique tastes. The company also requests new members to take a short quiz. It is designed to ensure that they get outfits that are best suited to their unique tastes.

Lime Crime Cosmetics: Taking Cosmetics In An Entirely New Direction

Lime Crime Cosmetics is one of the hottest make-up lines today. Founded by entrepreneur Doe Deere in 2008, the brand has become an international sensation almost overnight. The company offers velvetines and Perlees lipstick, liquid eyeliner, magic dust eyeshadow, Zodiac eye glitter, rouge, nail polish, Venus palettes and number of other great products.

The make-up come in extremely bright colors. They’re not for shrinking violets or the faint of heart. It’s for unicorns ready to use their make-up to make a colorful statement.

In addition to the blindingly bright colors the cosmetics in the make-up line also have unique, very evocative names. You can get lipsticks, eyeliner, eyeshadow, nail polish and rouge with names like glamour, poisonberry, chinchilla, Babette and Airborne Unicorn.

When you wear make-up with names like Centrifuchsia, Penny, D’Lilac, Cosmopop, Black Velvet and New Yolk City, you don’t have to worry about whether or not it matches your outfit. Neon colored statement make-up with names like Mint To Be, Riot, Wicked and Great Pink Planet don’t have to match with anything.

Part of the reason why the brightly-colored cosmetics have made such a big splash is because although the colors are unusual, the make-up line Doe Deere created is a socially conscious one.

The rich, highly pigmented formulas used to make the cosmetics in this line that glides on and produces a velvety look and creates stunning luscious matte and metallic finishes when it dries are certified by Peta and Leaping Bunny to be vegan and cruelty-free.

None of the make-up in this unique make-up line contain animal-derived ingredients and they are never tested on animals.

According to GlamBot, one of the things that make Lime Crime different is the remarkably effective online marketing campaign Doe Deere designed. Plus people worldwide primarily purchase the company’s cosmetics via the internet.

According to Beauty Bay, while the company ships the products to almost all the countries in the world, some consumers are fortunate enough to have a store near them where they can buy authentic Lime Crime products. The make-up is available in stores throughout Europe, Asia, North, Central and South America, Australia and New Zealand.

Chaz Dean’s Cleansing Conditioner Is All Natural For The Best Results

WEN cleansing conditioners came out more than 10 years ago, but they are still holding strong today, this is especially because of the fact that they are an all natural product, which have become all the rage today. Many reviews can be found online on WEN cleansing conditioners, and a popular one by Emily McClure from came out not that long ago. She reviews the WEN hair care products after testing it on her own hair for a week, which she provides before and after pictures of the results WEN gave her.

If the review by Emily isn’t enough, WEN cleansing conditioners are at the very least a must try for women who want to stick to all natural products or just try the latest trends in hair care. This is because WEN’s special formula is capable of providing great results to all hair types, even if the hair is damaged. On top of this, it can replace old shampoos and conditioners and free up space in the bathroom for other things. Even overnight conditioners and detanglers for unruly hair can be tossed aside as WEN does the job of them all.

Although Chaz Dean ( has made made different products over the years while in the industry, WEN cleansing conditioners are by far the most popular product that he has released. The formula has even been updated since it was originally introduced, to ensure it was still performing adequately. A big part of creating WEN for Chaz Dean was to make a product for women that was both convenient and respectably priced, since most salon’s charge a ton of money for their products and services. That’s not to mention the time consuming nature of going to a salon each week. Why bother with that, when a premium quality product that is all natural can be ordered right to the front door for just around $40 bucks on Amazon and maintain beautiful hair indefinitely.

Check out the product’s Facebook page and Twitter account  for more information.

For Sure, Try WEN’s Products, and WIN

If you need a new reason to try a cleansing conditioner, read on:

  1. Use a cleansing conditioner because you’ll save big.

Use one of these, and you’ll win by saving money. Instead of two bottles, you’ll only need to buy one, which adds more to your budget for other things.

  1. Use a cleansing conditioner because you need your morning back.

If it takes too long to wash your hair, then why bother? You can easily save time by using just one bottle of cleanser on your hair instead of two. This is a no-brainer.

If you need more reasons, think about the available products, and then choose WEN. WEN by Chaz Dean offers a variety of cleansing conditioners, and it also offers a variety of other products, so, if you save big on money, you can buy some awesome anti-frizz gel to go with your cleansing conditioner. the products are Sephora available and can also be bought online via Guthy-Renker.

You’ll love Wen‘s respect for all types of hair, too, and the fact that they make different products that are well-suited for you. You’ll be able to afford to purchase their anti-frizz gel, which is designed to make your hair look good when you leave the house during this rainy fall/winter season.

So, why wait? Try WEN today. It’s best for everyone.

Watch our infomercials:

Do Utility Bills Fall With Smart Lighting?

Utility bills are bound to drop when smart lighting is installed, but the owner of a home or business cannot use smart lights as they use their traditional lights. This article explains how smart lights drop utility costs, function alone and work in every building.


#1: Utility Bills Are Predicated On Power Use


Power use in a home changes the utility bill every month, and there are quite a few buildings where the bill is too high every month. Lights are left on in empty rooms, lights are pulsing throughout the day and they are not efficient enough for the building.


#2: New Lights Are Easier To Manage


New light fixtures are attached to a control panel that provides all the information for each light

Gooee Smart Lighting

. Lights manage themselves as they learn about their environment, and lights are switched on and off easily. There are quite a few buildings where there is no other way to manage the lights as a supervisor cannot walk all day flipping switches.


#3: Costs Drop The First Month


Leaving lights off around the building, using more efficient bulbs and controlling the system with software ensures each light does as it should. The lights sense when someone is near, and work is easier due to the increased light over workspaces alone. The balance of the building is darker, and the company spends less money on power costs.


Using Gooee’s smart lighting ( will cut a power bill quite a lot in large facilities where lights shine on a daily basis.

Strategies That Helped Make Evolution of Smooth a Success

Evolution of Smooth is an innovative lip balm product that took the country by surprise more than seven years ago. What surprised many Walmart shoppers for stores as well as marketing professionals, was the way the product was packaged. Co-creators of the product Sanjiv Mehra and Jonathan Teller, conducted a panel discussion with women to find out what attributes they would find desirable in a lip balm product. Their objective was to introduce something that would be totally different than the current tube style container used for the leading brands of lip balm on the market.

Strategies That Paid Off

The information gathered from the panel was put to good use in designing the package for the Evolution of Smooth lip balm. Women had mentioned they would like a product that was easy to hold and apply. The design the co-creators came up with was a round ball that fit nicely in the palm of the hand. The balm itself sat inside the bottom half of the sphere where it could be easily applied to the lips. The panel had also informed the team at EOS lip balm about how women tended to purchase items that made them feel good. This helped them create a lip balm that not only made lips feel soft, but also appealed to the senses of taste and smell.

In an online article Sanjiv Mehra talks about the decision to create an innovative product that would become a staple for most women. While the cute little orb was appealing to women they wanted their product to be more than just a passing fad. This is what led them to enhance the sphere by making it available in different colors and creating different flavors for the balm. They even made the orb click when the top was placed back into place. Read full article on

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Securus Gets Accredited By Better Business Bureau

Securus Technologies, a leading criminal and civil justice technology solutions provider for corrections, monitoring and public safety announced it had received accreditation and an A+ rating from the Better Business Bureau. Danny de Hoyos, a senior Vice President in charge of Operations, stated that the company joined hands with BBB located in Texas to get the A+ rating which is the highest and a formal accreditation in what the company says and issues in print. The Accreditation was voluntary and Securus Technologies worked together with the BBB to meet various set standards.

The standards include building trust, telling the truth, advertising honestly, being transparent and being responsive. They also include honoring promises, embodying integrity and safeguarding privacy. Securus technologies went a step further in establishing an in-house domestic call center that houses 220 seats. This is the largest call center in the industry and was established to enhance and improve customer service to the around 25 million family members and friends.

This move helped Securus Technologies to gain more control on how the issue of customer service is handled and allowed the company to implement the required BBB standards for accreditation. The representatives are trained bearing in mind all these standards. They respond to about 2.5 million and over calls every month. The calls take about 11 seconds before they are answered and the resolution rate on the first call is at 99%. The call center scored 4.3 out of 5 in terms of customer satisfaction. The results are just a testimony of the company’s commitment to the BBB standards and its customers.

About Securus Technologies

Securus Technologies is the largest provider of parolee tracking, government information management solutions and detainee communications. It serves about 2,600 correctional facilities within 45 states, Mexico, Canada and the District of Columbia serving over 1,000,000 inmates in the nation. It has its headquarters in Dallas, Texas with four regional offices based in the Metro area and Atlanta, Georgia.